As part of an ongoing global expansion strategy, Yokohama TWS has announced the opening of Yokohama TWS Turkey Lastik Sanayi ve Ticaret A.Ş., based in Istanbul.
The business has been operational since January and was established to meet the needs of the Turkish market, with a local team employed to offer responsive service to OEMs, dealers and other industry leaders in the area, according to the company.
Yokohama TWS adds that Turkey plays a central role in the off-highway tyre market, especially within the agricultural sector and that this new business will ensure faster delivery times and offer multi-brand solutions going forward.